Chromium Blog
News and developments from the open source browser project
International Success with the Chrome Web Store
Monday, September 26, 2011
We recently
expanded the reach
of the Chrome Web Store from the U.S. to 24 more countries. Developers from around the world have already launched successful apps in the Chrome Web Store to US users. Now all developers can reach a global user base.
What makes this global reach even more interesting is the global payments infrastructure that goes along with it. The store allows developers from
20 countries
to sell apps in the store, and users to buy apps in their local currency. We also recently launched the
In-App Payments API
, which allows developers (U.S.-only for now; international soon) to sell virtual goods in their apps. Integration is easy and transaction fees are only 5%.
Graphicly
, an early user of in-app payments, saw its net revenues double after starting to use the API and experienced an even bigger rise in profit margins due to increased conversions and lower transaction fees.
In keeping with our international theme, we’d like to highlight a few developers from different parts of the world who have utilized Chrome’s global reach to find success in the store:
Audiotool
is an online music production app that was built by a team of German developers. They saw the Chrome Web Store as a way to present their app to an international audience. Audiotool’s traffic increased by 20% after launching in the store, and this motivated the team to release
another app
in the store.
Psykopaint
is the brainchild of French developer Mathieu Gosselin. The Chrome Web Store provided Mathieu an opportunity to get his photo painting app noticed outside of France. Traffic to Psykopaint has jumped by 700% since it launched in the store and Mathieu has found that Chrome Web Store users tend to be more engaged than other users.
Finally, Nulab, a Japanese company, launched its online diagramming app,
Cacoo
, in the store to expand its user base outside Japan. In just a few months after Cacoo was released in multiple languages in the Chrome Web Store, the app already accounts for 20% of Cacoo’s user base.
The experience of Audiotool, Psykopaint and Nulab shows that no matter where you’re located, you can always find a global audience for your applications in the Chrome Web Store. To learn more about the stories of these and other successful Chrome Web Store developers, read our
case studies
. And if you want to find out more about posting your app in the store, visit our documentation at
code.google.com/chrome/webstore
.
Posted by Alexandra Levich, Product Manager
Labels
accessibility
1
benchmarks
1
beta
8
blink
1
chrome apps
3
Chrome Frame
1
chrome web store
26
chromeframe
3
chromeos
3
chromium
3
cloud print
1
dart
8
devtools
11
extensions
23
gdd
1
googlechrome
12
html5
11
incognito
1
javascript
3
linux
2
mac
1
mobile
2
na
1
native client
8
New Features
5
octane
1
open web
2
releases
2
rlz
1
security
30
spdy
2
ssl
2
v8
5
web intents
1
webaudio
3
webgl
7
webkit
5
webp
5
webrtc
4
websockets
5
webtiming
1
Archive
2018
Jun
May
Apr
Mar
Feb
Jan
2017
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2016
Dec
Nov
Oct
Sep
Aug
Jun
May
Apr
Mar
Feb
Jan
2015
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2014
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2013
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2012
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2011
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2010
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2009
Dec
Nov
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2008
Dec
Nov
Oct
Sep
Feed
Google
on
Follow @ChromiumDev
Give us feedback in our
Product Forums
.
